Dansette Days ~ The Dansette Record Player


Dansettes a potted history…

Forever associated with the bedrooms of a newly developing class of citizen in the U.K. ‘The Teenager’ the Dansette has come to represent a time and a style of living. The 1960s.

Manufactured from 1950/51 to 1970 over a Million were sold. With the advent of Stereo and the arrival of cheaper product from places like Japan the Dansette’s popularity decreased and the company ceased trading at the start of it’s third decade. One reason for this perhaps is that even at it’s peak of production the Dansette cost at the very least the weeks wages of a good middle class man’s job! Julie Lambert says that the Plus~A~Gram, the companies first model (first made in 1934), cost the equivalent of £800 in the year 1950-51. Dansettes continue to be very popular indeed amongst those wishing to play everything from 16-78rpm records, and also important to those that wish to emulate the height of modernity and style during this important era of Britain’s history, the moment when children grew up.

Format War

The popularity of the Dansette is inextricably linked with the battle between the companies RCA and Columbia for format domination in the late 1940s and 1950s. RCA wanted everyone to purchase their music on 45rpm discs, compiling their own playlist, or playing the passages from a classical piece in ordered succession. This was most definitely in the tradition of what a record album was originally, ie, a collection of discs closely themed or from a larger piece of music contained in something similar to the album the family would have kept their photographs in.

Though other formats had come and gone and long playing ‘reference discs’ had been available as far back as the 1920s Columbia wanted to sell the 33rpm Long Player, the L.P., what many would now call an ‘Album’ to the public. Though this format had a worse quality of sound it was the one that since it’s first public outing in 1948 would come to dominate. The 7″ single or 7″ E.P. just wasn’t convenient enough, though it’s deeper groove and relatively longer play time allowed for a better quality of reproduction and loudness. I believe in the end popularity of the successful format came down to the inconvenience of getting up to change the record. With Lps at least you could sit down for more than 4 minutes before getting up to change the side, or the record.

With it’s multichanger function the Dansette was an ideal machine to play singles on, an ideal machine for RCA therefore and an ideal machine for teenagers who could afford a single once in a while, but had to save up for more expensive Lps. Up to five singles could be placed on the automatic changer, giving you at least 15 minutes listening. Later on if you made certain that you used the single releases with the serrated rim around the label designed for the purpose you could be sure to get them to bind properly as they dropped; which avoided the inherent disappointment of scratching the hell out of your record collection!

Dead as a Dodo?

As the album, not as format, but more so as vehicle increased in popularity towards the end of the 1960s and particularly into the 1970s listeners were looking for a fuller aural experience, turning of course to Stereo and equipment of the ‘Hi-Fidelty’ type for that purpose. The Dansette was subsequently sidelined and it appears for once that instead of setting new fashion the company failed to keep pace with new market trends. Dansette did incorporate Radio, Stereo and line inputs / outputs into their record players, also producing  Reel to Reel player / recorders such as the Cadet (pictured left), perhaps in an effort to increase their products’ appeal. It does seem in retrospect that they were trying desperately to keep abreast of new demands. What caused the demise of the company? Were they unwilling to break away from the section of the market that they had for so long successfully inhabited, that of the portable player.

Perhaps the brand was too closely associated in the public’s mind with portability and not with the by word of the day ‘Hi-Fi’. Perhaps with the spread Stereo requires for the listener to hear it fully the static speakers fixed on the front of a portable player were never going to have a wide enough sound image. As far as I’m currently aware Dansette never produced a Stereo player with removable speakers.

Surely a listeners enjoyment of music is mainly about a physical and emotional reaction to rhythm, melody and lyric and a tinny transitor radio is perfectly capable of getting the musical message across, so therefore also, is a Dansette. One wonders then where the impetus and energy behind the company went and why they ceased to trade in the early 1970s. Perhaps Mums and Dads were getting hip enough to the new scene to let their children dig their music on the family Radiogram in the front room and no longer were children and teenagers required to be un-seen and dimly heard listening to records in their bedrooms.

Just to note ~ Hi-Fi is  a construct, a word that trys to describe a system capable of producing a high level of fidelity to the original performance and performance space, what is often refered to as presence, and yet in reality it describes nothing tangible, except perhaps (in my opinion) man’s gullibility and stupidity. Too often I’ve seen speaker cable in the back of some ‘Hi-Fi’ buffs system that is likely of a better quality than the cabling used at the recording and mastering studios where the music he’s listening to on his super expensive system was originally created. Any musician will tell you that the system of reproducing sound doesn’t have to be that great in order that those listening to music via it can interact with that music in a meaningful and engaged way. We are much more tolerant of poor sound that we are poor vision. Think of watching a movie, you are much more likely to switch off the TV if the picture gets distorted than if the sound does.

Dansette Dawn

A family called Margolin were behind the Dansette, originally an immigrant to the U.K. from Russia, Morris Margolin set up as a Cabinet Maker in London. He also imported musical instruments and so perhaps it was this general interest in music that led him to produce the  first electric record player made in the U.K. the ‘Plus-A-Gram’ in 1934. The first Radiograms had been available for a decade when Margolin combined his cabinet making skills and musical interests to produce a turntable that could be plugged into the back of some radios to utilise their speaker and amplification, in effect inventing the first ‘Hi-Fi’ separates! Up until this point Radiograms were incredibly bulky and expensive to the point of excluding anyone from ownership but the most wealthy. Margolin’s inventiveness made what was in effect a Radiogram of two parts, though still expensive by anyone’s standards the Plus-A-Gram was now at least within the reach of a growing middle class. Within six years it would be the only thing they would make in their workshop.

The development of an autochanger by BSR a British, Birmingham based company, meant that the Margolins would create and offer their first Dansette branded player, the Senior in 1950/51. It proved incredibly popular and the company developed into one with a staff of hundreds and a very healthy turnover; exploiting the market for a cheaper alternative to the large furniture based Radiogram style systems of companies like HMV, Blaupunkt and Bush. The product exceeded everyone’s expectations and the workforce had to be re-housed in a larger factory in Stanmore, Middlesex, around 1962. The roster of products continued to grow over the years, a Car Radio, Reel To Reel players and recorders, more record player models offered in a dazzling myriad of styles and options, some with Stereo and line outputs. But as solid state technology came in, the days of the valve based Dansette were numbered.

The company folded in 1970, a victim of cheap Japanese imports and changing tastes and fashions.

What to do if you’d like to revisit those Dansette days

If you like that warmer valve sound and want to experience what it is like playing and listening to music on a Dansette there are a number of things you can do to get one. However they are a sought after item, and just as they were relatively expensive in the past, they still are, even as a second hand item. You can expect to pay £200-£250 for one of the superior models in good condition, more even if it has been exceptionally well looked after and comes restored and over-hauled. You will count yourself lucky to get a mid range model, overhauled /checked and in a reasonable condition for under £100-£150. I myself recently purchased a Tempo model Dansette that has faded on the outside, but is entirely un-used as of it’s manufacture in around 1961. I consider it a small miracle to have done so for £73. Though it wasn’t overhauled, it hadn’t been played and I considered it a risk worth taking on this eBay purchase.

You of course could continue to search for one in your local jumble sales, boot fairs and even Auntie’s attic, but good luck, they are getting more and more scarce. If you do find one you will most likely want to have it looked over and fixed up if necessary by someone who knows what they’re doing. You could also get a line out wired in so you can record from your player, which is useful particularly if you collect 78rpm records. Be aware of what model you are purchasing and what speeds and formats it will support and of course if it is Mono or Stereo. There are many circuit diagrams and instructions for the models available online so if you fancy having a go fixing one up yourself, you can!

Dad’s Favourite ~ To sum up

I can’t imagine that the popularity of Dansettes will continue for ever, surely it’s only the children of those who grew up in the early 1960s who could possibly have a nostalgia for a faded old portable record player. Our Children of the Revolution listen to compressed audio on small earphones, an insular experience. The kids don’t collect singles to stack five apiece on their autochanger anymore of course; instead they move 500 tunes a time from one folder to another. There is very little real  intimacy in their experience of playing music and listening to it, this present generation has a very different and I believe lesser relationship with music, and I pity them.

Instead of sitting reading the sleeve notes to an album, or knowing that they particularly like the music that comes out on a specific record label, files are moved en mass, musicians, producers, labels are unknown and the process of purchasing, placing and playing that music is one step removed from anything at all tangible, warm, responsive and real.

Perhaps it’s high time that parents bought their teenage sons or daughters a Dansette for their bedroom again!

Mike Murphy – February 2010


Epilogue

Late February, 2010 and I’ve just received my very own Dansette Tempo, I am at this very moment listening to the 78rpm of Marie Bryant’s – ‘Water Melon’ which was backed with ‘Don’t Touch Me Nylons’, a toned down and commercial ‘version’ of ‘Don’t Touch Me Tomato’, a riblad Jamaican and Caribbean tune that has almost made it to Folk Tradition status.

The manner of construction could be adequately described as Fablon and Wallpaper over Chipboard with a dash of Mecano. The sound reproduction could be described as ‘ severely lacking tonal width’, though the results vary greatly, dependant on the quality of mastering of the records, particularly on the 78rpm records I have played on it.

The Tone dial which should give a varying Bass to Treble tone only seems to take the sound from a muddy Mid-Range to a fairly clear Treble tone. It seems to have the ability to take a short bandwidth of frequency and shift it like a sweepable EQ. Rather like a very poor version of the Tubby’esque sound produced by Osbourne Rudduck’s home-made board. It isn’t what anyone with half an ounce of sense would call true tone, as once you’ve chosen the treble tone, you have no bass in the ‘mix’ and if you were to choose Bass, the Treble is non-existant.

The overall quality of manufacture is really rather low considering the cost of purchasing one new in 1961! It’s solid enough, but there are no frills, nothing of true quality, though at least the turntable looks rugged enough. The stylus weight is adjusted by means of shortening or lengthening a spring which only acts as a lever to pull the stylus down onto the record.

So to surmise, the tone is awful, the construction embodies the worst of all that is British and a bit lack lustre, and yet….. I love it, it’s fantastic, you would love it too, it’s quirky and most importantly, it will play the two speeds of records you don’t see very often these days, 78rpm and 16rpm.

Close up of my very own Dansette Tempo

Resources

REPLACEMENT STYLUS –

78rpm replacement... but original... stylus!

Do you need a replacement stylus for your Dansette, I did and found this shop online – http://www.turntablestylus.co.uk/index.htm Hayley who runs the show there was  wonderfully helpful, sending me an example photograph of what she thought I needed to replace my 78 and 45rpm Styli, though it wasn’t right, I then sent a photo of the customised cartridge it turns out my set had, she identified the styli I needed and sent two for 33 and 45rpm play and one for 78rpm play for a total, including VAT and postage of £9. I thought this kind of service and pricing had died out in the Victorian era. Truly, give them a go.

Here’s a link to the excellent article on the history of Dansettes at http://www.dansettes.co.ukhttp://www.dansettes.co.uk/history.htm put together by Julie Lambert, who along with her boyfriend ‘John’ have collected a hill of Dansettes and other turntables of a similar ilk.

Julie appears to be the thing every man needs in his life, a woman who likes to collect, and not only collect, but collect record players, records and other toys more often associated with the male gender and his natural obsessions.

There are many people repairing Dansettes as a business, they also often have them to sell, restored. I won’t put any specific sites here for you to visit, but instead here’s a Google search for renovators – Search for Repair, Renovation.

eBay – sadly eBay is a good place for finding one, I really dislike eBay, but if you’re desperate, you might find it here – Dansettes on eBay it’s a good place to find some spares also.

Dansettes on Google

The history of recorded sound, a book called ‘Perfecting Sound Forever‘ by – Greg Milner, provides an excellent explanation of the history and development of recorded sound, from Edison’s Blue Amberol right up to iPods and MP3s. I’ll be reviewing it here at Musical Traces soon, in the meantime I can heartily recommend it.

23 thoughts on “Dansette Days ~ The Dansette Record Player”

  1. Hi, really enjoyed your website! I recently acquired a 1969 Apollo Dansette in excellent condition. It needs a new stylus and seems to be running a bit slow. It does not seem to have the warmth / dynamism of the older Dansette models I have heard, but this could be due in part to the need for a new stylus. Was this 1969 a valve model? Not quite sure if its worth getting serviced. Do you know of this model? Thanks, Archie

    1. Hi Archie, I havn’t a clue if the model was Valve or not, but I think it may well be, Solid State started coming in Big around that very period as far as I’m aware, but was expensive initially and used for Hi-Fi sets first, though of course later it became an inexpensive way to do the same job and much more reliable and tough, perfect in fact for portable radios and therefore probably portable record players, Valves were always popping and die’ing, it was a real annoyance. I would guess-timate that your set is likely Valve, and would definately be improved with a new stylus, there is a link to someone in the UK I used and will use again at the bottom of my article about the Dansette in general and mine, in particular.

  2. Hi
    Back in the late fifties I had a Philco record player,a sort of upmarket Dansette.When stereo sound started to become popular I purchased a stereo converter made by Dansette.It consisted of the front part of a Dansette with the built in amplifier and speakers but without the turntable unit.So the Philco was operating as one channel and the Dansette converter as the other.At first it was amusing listening to a train passing from one side of the room to the other,but once the novelty had worn off it didnt sound too good as the two units had different sound characteristics So at least Dansette did tip there toes in the stereo market.

    1. Didnt’ know about this at all Dave, thanks for letting us all know about it…. Sounds like a typically mecano coonstruction way of doing things, and the more you look at the innards of the Dansette, you realise that they might have had a nice valve or two inside, but the were pretty ‘jerry’ built…

  3. Dear Mike,

    I bought a dansette monarch in a boot sale £1.50 thirty bob plays perfect just needs a clean up on the outside could you please advise me on the best cleaning material to use,as I am a bit afraid of damaging the covering.

    thanks

    John

    1. hi John you know what, I havn’t a blimmin’ clue. I’ve left mine with muck and dirt all over, as, well one, I’m just too lazy and two, as the geezers on Antiques Roadshow might say, ‘it looks better with the patina of age about it’s person’… I would expect that a lightly dampened cloth with a minimum of washing up liquid in water that was war, but not hot would be sufficient. keep the cloth dryish, and perhaps do a test area somewhere on it where it might be less noticeable, underneath perhaps. thing is they look like they’re just covered in the equivalent ot paper, almost like they’ve been ‘wall papered’ and it’s my guess that the glue would be water soluble. I think the general message and my feeling would be, is, tread carefully.

  4. I am at the start of renovating a Dansette Major and have looked at a few sites etc and bought some spares off ebay UK and from the USA by doing a lot of searching.
    Cleaning of the outside – on one siteit suggests a toothbrush and toothpaste to avoid lots of water doing a small area and wiping off immediately – it is working for me. The toothbrush gets into the grain. You can buy replacement ( paper?) fabric on ebay Finishing is by waxing but not practiced that yet!.
    I bought one reasonable machine which had “dried up” and did not autochange (but some WD40 followed by brushing light grease into the pivots etc using a childs paintbrush worked) and one u/s dirty barewired m/c for some spares.
    One problem I have is that the original m/c basket weave plastic was damaged and seems very brittle, my spares m/c has perfect but filthy plastic basket weave – any experience of cleaning the plastic.

  5. I have got a Dansette, Bermuda Mark 2, from 1968. this one has chrome trim and the knobs are on top of the amplifer section and can be operated with the lid down they are not on the front of the speaker grille like on old Dansettes. my turntable is the BSR UA25 in two tone grey inside the lid there is a pattern of circles and squares in black and purple the Dansette name is in fancy writieing on the amplifer top and there is a red light as well the clour of the cabinet is black with a chrome trim and the name BERMUDA on the bottom right hand corner
    and sockets for Stereo and Ext L/S TAPE. on the amplifer section.my valves are UCL82 And UY85. The cartridge is a modern bsr x5m one
    This is the restyled bermuda from the mark 1 to the mark 2.

  6. I have recently given my Dansette Conquest, bought new when I was 16 (I am now a pensioner) a dust off and play. What a sound so rich and mellow. I was buying an extension speaker for a computer today and told the young Asian man in the shop about it and he was quite awed reckons white valves are the way to go for an accurate reproduction!! I enjoyed your narrative about Dansettes and have been impressed by the price of them in England. I now live in New Zealand ……wonder how many other English immigrants brought our their Dansettes with them. Was going to sell it but don’t think I will now as records are making a comeback …..wheels eventually go full circle.

    1. they do indeed, and I’m glad my article caught your eye before you got shot of your vintage Dansette. I too had one as a child, but have come full circle myself, meeting a Dansette on the return journey!!!

  7. Hi, I’m amazed but not surprised at the interest in the Dansette. Mine is a Circa 1958 Major and it has red cloth covering and the grey ‘paper’ that we broguht to Australia in 1967. The tone arm is painted gold. Unfortunately it is in fairly poor condition as it was first stored in the roof for at least eight years – not good in Australia where the roof space can reach over 60 centigrade in summer. I then used it for my school radio show in the 1970s that we pre-recorded on a reel to reel. What really did it harm was that it was used as leg for a chair that was missing a leg. So the top cloth is badly scuffed down to the wood. The cartridge was taken out at some stage too. Heat and time have meant that the mat and the idler wheel have melted, The mat has shrivelled up.
    I just dusted it off after a decade of it sitting in the garage. Surprisingly the mechanism still works, but I wouldn’t dare plug it in. I also have the original BSR turntable from the monogram. It is basically the same BSR. The radiogram is a Sobel which I’ve never been able to find anything about. Unlike the Dansette it still works beautifully.
    I’ve got well over 5000 7 inch singles, so maybe it time to think about restoring it.
    Thanks for the blog 🙂

  8. Loved your site!! as achild of the 60,s I remember these well,.I never owned one sadly at that time,but I am in my element now,owning a restored Pye black box and restored H.M.V radiogram circa 1955.Being both valves,when switched on there is a characteristic smell,that always reminds me of television and radio stores of a bygone era.I spent many a pleasant time looking in the windows of these shops wishing I could own some of their wares.But I am a happy bunny now,finally realising my dream!!!!!!

  9. I Had a Blue & Cream Dansette Conquest Auto Bought in 1960 with my saving from my wages as an apprentice electrician. I learnt to play the guitar from playing Shadows records at first you could play a 45 rpm Record at 33rpm Drop down one String and it was in tune with the record playing slower easier to learn at 17 with some mates we ended up playing for 12 years or so ! Marriage and children ended it really. The Dansette ended up being dumped for something more rubbishy really what a shame I didn’t keep it Such is life I suppose. I do now have another Dansette Conquest in Green & Cream Round-A-Bouts Good Listening !

  10. Hi,Vincent here.I purchased a Dansette Major DeLuxe 21 in black & cream last year from Ebay.I want to ask if you could tell me what years these were made and can I see if theres a serial number on them somewhere.

  11. It was interesting to read that Dansette and BSR got their big opportunity from the “standards war” between RCA and Columbia. RCA actually tried to get the world hooked on 45s by nearly giving away (at $14.95) auto changers with large rotating “slicer” spindles that could only play the large-hole 45s RCA was promoting. Though the obviously had little chance of success in the UK, Australia or NZ, where the large-hole itself was more-or-less rejected, they did get a large number of Americans to plug these things into their radios, but once companies like Voice of Music and BSR started promoting changers that could automatically mix multiple sizes, the 45-only changers were relegated to small, inexpensive players which were often marketed for children. Dansette seemed to run into the same trouble faced by a lot of consumer electronics firms in the late 1960s, with Japanese competition, the shift away from records and the demand for more portability, in anything marketed as “portable”, than a boxy valve-based device could offer. I believe BSR kept going through the 1970s by taking over much of the remaining US market for cheap changers from the dwindling American manufacturers, but in the ’80s they had to face the inevitable. I’ve never seen a Dansette, but I’m helping my neighbor restore a 1961 Motorola “Tri Power” console (aka. radiogram) and facing some of the same challenges, although it has aged more gracefully than most sets of its vintage. He was given a bookcase full of classical records by a WWII veteran for whom he used to work, and he hopes having such a novelty in the house will be a good way to introduce his daughter to classical music. Good luck to all of you preserving Dansettes, Bushes, Pyes and the like; we are keeping alive an glimpse of an era in which the equipment for playing music was more than a just means to and end, it was part of the show.

  12. I bought a dansette tempo. It didn’t need any coaxing to work. Tried my David Bowie Hunky Dory album and listened to it play the way I heard it in a music shop in Clydebank. I don’t think I should touch it as the old adage says ” if it ain’t broke don’t fix it” even though I bought it to restore. My wife says leave it after she played a Cliff Richard album on it……………..can’t have everything. I a most forgot, the cartridge is a nos ceramic and I wondered if I could or should replace it.
    It’s been a pleasure to read your website and also the comments.
    Johnnie

  13. Whats the difference between a Major and a Bermuda please. One better than the other? Much appreciated
    Luke

  14. I’ve had my Dansette Monarch for years. Great condition but, of course, the sound isn’t very good. But I love it – love watching it work – love playing my 1960s singles on it. I get very nostalgic about the Radio London Big L days from 1964-1967.
    It’s also brilliant at playing my 78s – anything from 1930s dance bands to Judy/Frank/Ella/Nat & Rosemary Clooney to Cliff/Bill Haley/Frankie Lymon & Elvis.

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